Imagine A World Without Waste? That’s A Circular Economy

Changing the "Throw Away" Culture

We all know that the world's metal and mineral reserves are shrinking - but this doesn't mean that we have to take a step backwards in terms of development. Instead we need to change our culture of "use and throw away".

At NatWaste we understand the importance of the circular economy "reduce, reuse, recycle" have never been so important as they are today. Instead of incinerating or burying millions of tonnes of waste every year, we can take this waste and use them as the foundation to make anything from cranes to laptops.

Circular Economy Vs. Recycling

We shouldn't confuse a circular economy with recycling - although the two are closely linked. Unsegregated waste that enters the waste stream at a transfer station or contaminated waste loses much of its value - and the sorting process for cleaning and segregating them into usable products can consume a large amount of energy itself.

The circular economy has an emphasis on designing goods to be long-lasting, easy to repair and reuse, easy to disassemble and remake into new items once they have reached the end of their lives, that are as good if not better. On the other side of the circular economy coin is the development of bio-materials, innovators hope to replace petroleum-derived plastics with compostable plant-based materials - that can be returned to the ecosystem after they have been used.

The Circular Economy In Practice

Some of the worlds largest organisations are already trying to do there part in the goal that is the circular economy. Caterpillar for example, has an entire remanufacturing division - Cat Reman - dedicated to the recovery of engine parts, which it remanufactures to same-as-new condition and sells under warranty at lower prices. Find out more >>

An early example of the circular economy in practice are photocopier manufactures, they adapted the strategy quite early on that machines are rented out rather then sold. At the end of their lives they are refurbished or dismantled and reused - given a new lease of life.

Zero Waste to Landfill

The question is, can the philosophy of the general public be changed into seeing domestic appliances as services rather then assets? Whilst this rental approach puts more onus on companies to invest in durable design and management, you still need regulations enforcing a zero waste to landfill strategy.

NatWaste: Doing Our Bit

As part of our ongoing zero waste to landfill strategy here at NatWaste, we use a nationwide network of  suppliers that have the same approach as we do, wherever possible we encourage waste stream segregation on site - and where this isn't feasible rather then sending waste to landfill we try to divert it for alternative energy use - Refuse Derived Fuel (RDF)

To see how NatWaste can help your business save money on waste management whilst doing your bit for the economy, give us a call today on 0845 415 4152 or email